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guidelines
Checkout Flow
Checkout optimization tactics that reduce abandonment. Glued's manifesto guidelines for frictionless eCommerce checkout.
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Display Total Price on Checkout Button
Builds Trust
Increases Checkout Conversions
Improves Subscription Retention
context
If users don't see their final total on the checkout button, they may second-guess their purchase, go back to review, or abandon the cart altogether. Uncertainty creates friction in the buying process.