1
guidelines

Trust

Trust signal tactics for eCommerce. Glued's manifesto guidelines for reducing purchase anxiety and increasing buyer confidence.

#
198
Reinforce Shopping Benefits Below Checkout CTA
Reduces Hesitation
Builds Confidence
Increases Checkout Conversions
context

Users may hesitate at checkout due to security concerns or uncertainty about your policies. If they don't feel assured, they might second-guess their purchase and abandon their cart.

view guideline