CRO Manifesto
Highlight Savings Clearly—Don’t Make Users Do the Math
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Highlight Savings Clearly—Don’t Make Users Do the Math
Brand
User Experience
When a product is on discount, simply showing the old and new price isn’t enough. If users have to calculate the savings themselves, many won’t bother—and you risk losing the impact of the deal.
Boosts conversions
See It in Action
Hand-picked examples from brands that nailed it.
